Poba Boba

Brand identity, packaging design and art direction for Poba Boba, a bubble tea brand built on a panda, a pastel palette and one very good tagline.
Cherry Pop

Brand identity, packaging design and art direction for Cherry Pop, a sparkling cherry soda built on blush pink, deep cherry red and a lot of fizz.
élan

A playful lip care identity where skincare meets the breakfast table – packaging, product visuals and full campaign art direction.